About Me.
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CLOUDPOOL
Cloud Pool began as a personal idea during my early teenage years. It started with a simple sketch of a cloud with an "X" that I kept drawing on school desks, notebooks, and anything I could find. After a basketball injury sidelined me during winter break, I decided to turn that symbol into something real. That’s when Cloud Pool was born. From the beginning, I’ve done everything myself—designing each collection, building the brand identity, directing and editing videos, shooting lookbooks, and managing all the creative and production work. I taught myself graphic design and video editing to bring the world of Cloud Pool to life visually, creating campaigns that merge fashion, storytelling, and emotion. Every product, every visual, and every release is part of a larger narrative about creativity, individuality, and turning imagination into something tangible. Cloud Pool is more than just clothing. It’s a reflection of how I see the world and the energy I want to share through it.
Cloud Pool is a clothing brand I started from scratch and continue to build as a solo creative project. Through it, I’ve gained hands-on experience across multiple disciplines:
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Designed every collection from concept to production
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Created detailed tech packs and managed sampling and sourcing
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Shot, directed, and edited all product photos and campaign videos
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Built and designed the entire website (https://cloudpoolworld.com)
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Developed brand identity, logos, packaging, and graphic assets
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Handled all social media content, copywriting, and release strategy
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Managed production timelines, budgets, and vendor communication
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Styled and organized shoots, often working with models and friends
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Learned through trial and error how to bring a brand to life from the ground up
This project represents my ability to take full ownership of a creative vision from early sketch to finished product, from visual storytelling to technical execution.
